Industry Benchmark
Are your 4.3 stars good? Compare yourself with the real average of your industry in your city.
Your business
Comparison
Select a city and category on the left for the comparison.
Real comparison data instead of gut feeling
Whether a rating is "good" is decided by comparing it with your own industry locally: the benchmark uses the platform data of Die Besten der Stadt and compares your values with the average and median of your category in your city as well as the national average.
And if there is room for improvement?
Der Review Calculator shows how many new reviews you need for your target rating; the Review Link Generator makes collecting easier; and the Local SEO Check uncovers further visibility levers.
Frequently asked questions
Where does the comparison data come from?
From the platform database of Die Besten der Stadt with tens of thousands of listed businesses in over 500 German cities. Published listings of the selected category in the selected city and nationwide are compared.
Is a 4.3-star rating good?
That depends on the industry and city: in some categories the median is 4.0, in others 4.6. That is exactly why the benchmark compares your rating with the actual average and median of your industry locally.
Why does the number of reviews matter too?
Many good reviews appear more credible than a few perfect ones — to customers and to Google. That is why the benchmark also shows how many reviews businesses in your industry have on average.
Is the Industry Benchmark free?
Yes, free and without registration.
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